PART 3: YOUR PREMIUM VISUAL BRAND
Building a brand that visually looks like the authority you have set out to create is what will make the difference between people trusting you and needing more time to believe. If it takes 8 seconds for people to make a decision on whether you are right for them or not. That means that you have to have a brand that quickly impacts and keeps people on board.
It also means that YOU have to feel confident and if there’s something a powerful visual brand can do for you, it’s definitely increase your own confidence and feeling that you are a professional and you know what you are doing.